Remember the days of toting your portfolio around to various offices? Designers typically had the large black “sail” which was cumbersome and awkward. So glad we don’t have to do that anymore. A recent appointment with a prospect was an opportunity … Continued
We’ve all been hearing the word “storytelling” in marketing and social media conversation quite frequently these days. I’m baffled why this seems to be the latest fad. After all isn’t storytelling in our DNA? For those of us who have … Continued
My apartment is filled with images captured by husband, Dominic R. Sondy. A lifetime of creativity on film, slides, transparencies, 4x5s, prints and digital files; all stored in archival quality sleeves, bins, DVDs and USB devices. And he continues to … Continued
Design matters. Especially when the company name and reputation are involved. A well-designed white paper has the potential to elevate the “importance” of the content. Admittedly, don’t we all place ‘value’ on the appearance and attention to detail in the … Continued