My apartment is filled with images captured by husband, Dominic R. Sondy. A lifetime of creativity on film, slides, transparencies, 4x5s, prints and digital files; all stored in archival quality sleeves, bins, DVDs and USB devices. And he continues to … Continued
The last few months I’ve been managing more transitional and integrative projects; adding an additional phase for web-based/mobile components. For example: Annual report 10-K wrap and mini-website for same. Corporate website HTML reworked for WordPress. Traditional book layout to e-reader … Continued
Some of you may be aware that I’ve been a ‘docent-in-training’ with the Chicago Architecture Foundation since January. The added workload and classroom time has forced me to come front & center to prepare a 2-hour presentation. Yes, two hours! … Continued
I’ve rediscovered swimming laps after a VERY long hiatus. When we were planning our return to Chicago, I promised myself that I’d join the DePaul University Fitness and Recreation Center, under the alumni rate, because “the Ray” has a six … Continued
10.18.11 Update: I recently learned PDFs are, and have been since 2001, indexed by Google. I’m interested in how businesses can distribute and share their documents & publications across various platforms, versus keeping a monthly newsletter trapped in its PDF … Continued
Recently, I was brought in to assist a company update the design of their investor presentation to reflect current marketing synergies and investment story. Turns out that the presentation currently in use is one that I had designed about 3-4 … Continued
Looking for a simple, cost-effective solution to distribute your message beyond your list?Marketing gurus call it ‘silo’ jumping or simply put expanding your target list. I prefer to think of it as casting a wider net since the landscape for … Continued
Design matters. Especially when the company name and reputation are involved. A well-designed white paper has the potential to elevate the “importance” of the content. Admittedly, don’t we all place ‘value’ on the appearance and attention to detail in the … Continued
I read the article about a recall from certain car manufacturer because spiders are nesting in their fuel line vent filters. Truth is stranger than fiction… My husband, Dominic Sondy, wrote a book with a related theme. It is titled … Continued
This will definitely be a rant, so if you’re sensitive then close this page and seek out today’s “warm and fuzzy” quotes. If you’re still with me… read on. I’ve been truly inspired by the people of Wisconsin and the … Continued